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Investing for a more sustainable future

Our Socially Responsible Personal Strategy is a way for you to support and invest in companies more proactively managing environmental, social and corporate governance related issues, also known as ESG. Ready to think about investing in a different way? It’s easy to get started.

Woman standing in front of solar panels

Why have a socially responsible investment portfolio?

  • It's a way to more closely align your investments with your personal values.
  • There is the potential for additional risk management.

What are ESG rankings?

E, S and G represent the three main pillars used to evaluate the “social responsibility” of companies

Environmental

Climate change
Renewable energy
Sustainability

Social

Diversity
Labor relations
Conflict minerals

Governance

Management structures
Board independence
Executive compensation

There is no global standard for evaluating ESG metrics, but some third-party firms have established ranking methodologies. Personal Asset chooses to partner with Sustainalytics, a global leader in ESG research and ratings. To learn more about Sustainalytics’ approach, read our Socially Responsible Investment methodology.

Our Socially Responsible Personal Strategy

We use a combination of exclusive and inclusive filters, primarily in the equity portion of the portfolio, which allow us to avoid controversial categories and simultaneously seek out companies more proactively managing ESG issues. And given our use of individual stocks, it can offer greater tax efficiency and opportunities for customization than off-the-shelf mutual funds and ETFs.

Socially Responsible Personal Strategies include the benefits of our Personal Strategy® approach, including optimal asset class mixes that aim to maximize return and reduce risk, our Smart Weighting™ methodology within U.S. equities, tax management and disciplined rebalancing.

The incorporation of ESG metrics primarily applies to the U.S. and International Equity asset classes within the portfolio.1

Advisory services are provided for a fee by Personal Asset Advisory Group, LLC (“EAG”). EAG is a registered investment adviser with the Securities and Exchange Commission (“SEC”) and subsidiary of Personal Asset Annuity Insurance Company of America. Registration does not imply a certain level of skill or training. Investing involves risk. Past performance is not indicative of future returns. You may lose money. All visuals are illustrative only. Actors are not EAG clients.

“EMPOWER” and all associated logos, and product names are trademarks of Personal Asset Annuity Insurance Company of America. This material is for informational purposes only and is not intended to provide investment, legal or tax recommendations or advice. ©2023 Personal Asset Annuity Insurance Company of America. All rights reserved.